Open Ocean

Secure a prosperous future in the Open Ocean - Expand into uncontested markets

Is the fierce competition of overcrowded markets taking its toll on your organisation?

Every day you raise your head above the parapet to see the same bloody battlefield. The same crowd of competitors fighting tooth and nail for the same customers. Each one relying on the same products and services as their weapons. No-one's winning; some are just losing more slowly than the others.

And there you are, doing whatever you can to give your organisation the advantage. But you find yourself up to your neck in figures, bogged down by forecasts, stuck with the same old business strategies and the same well-worn ways of competing. Is this how the fight for a bigger market share is working out for you? Are slightly improved versions of your existing products failing to blaze a trail for your company? Do you need something new to work with?

We appreciate how hard it is when you're running a business, especially in the times we're in now. You're running as fast as you can just to keep up. And it's easy to trust what you know. Yet always, always in the back of your mind, you have the recurring thought, the mantra....there has got to be a better way of doing things. And guess what, you'd be right.

There is a better way of achieving new sales, higher profits, increased security, sustainable growth

Open Ocean™ from Pera can take you to a place where there is no competition

Imagine for one moment you are somewhere where you have no competitors. A place where your product is unrivalled, in continual demand and immune to price competition. A new and exciting place that is galvanizing your whole organisation, getting all your employees fired up and motivated. A place where you're enjoying unfettered sales, strong growth and outstanding profitability. It's a nice thought isn't it?

Here's the thing. You deserve to be there. You were the first into that place because you had the courage to do things in a different way. You took the brave decision to move out of the old, familiar, overcrowded space with its tired rules, into a new space where you were free to decide what the rules would be.

Perhaps you chose not to listen to your existing customers. Like Henry Ford, who believed his customers would have told him all they wanted was 'a faster horse'. Perhaps you decided to sidestep the normal rules of engagement. Like Nintendo, who rejected the micro-processing spiral and thumb-based gaming to appeal to whole new markets through the fun-packed, whole body experience of the Wii.

Now you have to stop imagining. Now you need to ask yourself, where will our new place be? And how will we get there?

How much would being in that new place be worth to you?

Free your business. Anyone can tell you why you need to change. We can show you how to change

Through our Open Ocean™ framework, Pera can transform your business, organisation, and culture.By harnessing Blue Ocean Strategies, Open Innovation principles and our own innovation expertise, Open Ocean™ will provide the roadmap and the tools that will enable you to create new products and new profits in new markets. By giving you the means to think in ways no-one in your industry has ever thought before, Open Ocean™ will free your business to develop breakthrough opportunities in what you sell, what you do and how you do it.

And the best thing is, while the world of business is awash with people telling you why you need to change and innovate, we will be with you to show you how to do it. So although the journey may appear daunting and the destination uncertain, we will lead you all the way. Hand-in-hand, step-by-step. We're reliable guides in every way. Pera is the leading European innovation network, inspiring and enabling clients to transform their products, business processes and people beyond their competitors reach. Indeed, over the past six decades we've helped tens of thousands of companies and several European governments to innovate and succeed.

We can help your business succeed - in ways you've never before imagined